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Communications and Social Account Executive

COMPANY OVERVIEW:  

Royal Caribbean International has been delivering innovation at sea for more than 50 years.  Each successive class of ships is an architectural marvel that features the latest technology and guest experiences for today’s adventurous traveler. The cruise line continues to revolutionize vacations with itineraries to 240 destinations in 61 countries on six continents, including Royal Caribbean’s private island destination in The Bahamas, Perfect Day at CocoCay, the first in the Perfect Day Island Collection. Royal Caribbean has also been voted “Best Cruise Line Overall” for 19 consecutive years in the Travel Weekly Readers’ Choice Awards. 

 

We're most proud that in the past month we are on the Forbes World's Best Employers list!

 

JOB SUMMARY:   

This is an important, strategic role in the implementation of public relations programs designed to create and maintain favorable public image for the organization. This team member should be a communications and public relations professional, capable of assisting in projects and project teams, and producing content of the highest caliber. The position may focus on any of several professional areas, including media and influencer relations, storytelling, press tours, PR agency relations and event support and staffing.

 

Some of your duties include:  

  • Assists in executing strategies to secure impactful media coverage for Royal Caribbean International, subject matter experts, products & services, and events, including pitching and engaging reporters, facilitating media interviews and support for executives.
  • Builds and maintains key professional relationships with significant media outlets.
  • Helps to direct the activities of external agencies and internal teams as needed.
  • Coordinates significant communications programs, which may include promotions, press trips, press conferences, executive briefing.
  • Handles incoming media inquiries.
  • Coordinates innovative approaches to generating coverage in the media, draft press releases, talking points and statements.
  • Coordinates events and activities such as ship tours and families.
  • Tracks press coverage, writes coverage reports and creates and maintain clips and media lists.
  • Coordinates individual press trip requests and liaises with appropriate personnel on requests.
  • Stays abreast of latest industry developments, trends, and shifts in the travel industry.
  • Occasional travel.

 

QUALIFICATION, KNOWLEDGE & SKILLS:  

  • Bachelor's degree in related field or equivalent, directly related experience required
  • 3-5 years of PR agency, public relations, journalism, or corporate communications experience.
  • Experience with media relations, ideally within the APAC Region
  • Flexibility to work outside normal hours and travel as appropriate (domestic & international).
  • Strong ability to interact with senior leaders and build effective relationships within the company, public, guests and media
  • Strong planning capabilities to identify and prioritize communication strategies and activities as well as to meet the deadlines required to support media and business needs
  • Excellent research, written, verbal and presentation skills
  • Strong skills in pitching and comfortable reaching out to top tier media 
  • Ability to assist in coordinating projects or participate in cross-functional teams
  • Effortlessly organized self-motivator with a wealth of creative ideas
  • Understanding of social media, influencers, and emerging media

 

WHY WORK FOR US:  

Royal Caribbean Group has been recognized by Ethisphere, a global leader in defining and advancing the standards of ethical business practices, as one of the 2021 World's Most Ethical Companies for the sixth consecutive year. The experience of travelling to exciting places; the chance to work with a fantastic group of people from all over the world; the recognition and support provided by the company; the opportunity to grow your career to the next level and the ability to explore new paths on the open seas are just a few fantastic reasons. 

 

APPLICATION PROCESS:  

Please click APPLY now and fill out the required information. We thank you for your interest, due to the number of applications we ask all candidates to provide their base salary expectation when completing their profile to help us with our screening process.  

 It is the policy of the Company to ensure equal employment and promotion opportunity to qualified candidates without discrimination or harassment on the basis of race, color, religion, sex, age, national origin, disability, sexual orientation, sexuality, gender identity or expression, marital status, or any other characteristic protected by law. Royal Caribbean Group and each of its subsidiaries prohibit and will not tolerate discrimination or harassment. 

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