Senior Analyst, eCommerce Analytics & Reporting

ABOUT THE COMPANY

Silversea is the defining name in luxurious cruise travel by distinguishing itself in the ultra-luxury market with its elegant, all-suite ships, all-inclusive pricing, worldwide itineraries and genuine hospitality. All our ships feature spacious, ocean-view suites with butler service, and most include private verandas, meaning you can sip your champagne from the comfort of your deck while watching the vistas beyond. Whether you want to gaze at icebergs or palm trees, the choice is yours. Our ships sail pole-to-pole to over 900 destinations on all seven continents, leaving (almost) no part of coastline uncovered.  We are proud of our reputation as the "World's Best" cruise line and seek individuals who take personal pride in their work to join our award-winning team.

ABOUT THE ROLE

We are seeking a skilled Sr. Analyst eCommerce Analytics & Reporting to join our Central Analytics team. The ideal candidate will be responsible for analyzing eCommerce data, generating insightful reports, and providing actionable recommendations to enhance our online sales performance

Key Responsibilities:

Data Strategy & Leadership:

• Collect, analyze, and interpret eCommerce data from various sources.
• Develop and maintain regular reports and dashboards to track key performance indicators (KPIs).
• Identify trends and provide data-driven insights to optimize the online shopping experience.
• Collaborate with their Manager and other stakeholders to support decision-making.
• Monitor and report on the performance of digital marketing campaigns.

Performance Analysis & Optimization:

• Analyze website traffic, conversion metrics, leads and sales data.
• Identify trends, opportunities, and areas for improvement.
• Provide insights to optimize marketing campaigns, user experience, and sales funnels.

Reporting & Dashboards:

• Design and maintain dashboards and reports for executive leadership and stakeholders.
• Ensure data accuracy, consistency, and timely delivery.

Cross-functional Collaboration:

• Work closely with Marketing, Product, UX, and Merchandising teams to align analytics with business goals.
• Support A/B testing, personalization, and other initiatives with data-driven insights.

Tools & Technologies:

• Utilize tools such as Google Analytics, Adobe Analytics, SQL, Tableau/Power BI, and other relevant platforms.
• Stay updated with emerging trends and best practices in eCommerce analytics.

QUALIFICATIONS AND EDUCATION

• Bachelor's degree in Business, Marketing, Data Science, or a related field.
• Proven experience in web/eCommerce analytics and reporting.
• Proficiency in analytical tools such as Google Analytics, Adobe Analytics, Excel, and BI/data visualization software.
• Strong analytical and problem-solving skills with attention to detail.
• Excellent communication and presentation skills.
• Experience with eCommerce platforms.
• Knowledge of SQL and digital marketing strategies.