Social Media Content Creator

Journey with us! Combine your career goals and sense of adventure by joining our incredible team of employees at Royal Caribbean Group. We are proud to offer a competitive compensation and benefits package, and excellent career development opportunities, each offering unique ways to explore the world.

We are proud to be the vacation-industry leader with global brands — including Royal Caribbean International, Celebrity Cruises and Silversea Cruises — the most innovative fleet and private destinations, and the best people. Together, we are dedicated to turning the vacation of a lifetime into a lifetime of vacations for our guests.

Royal Caribbean Group’s Marketing Team has an exciting career opportunity for a full time Social Media Content Creator reporting to the Dir, Social Media Marketing 

This position will be working onsite from Miami.

Position Summary:

We are looking for a wildly creative, trend-obsessed Social Creator to help shape the future of our brand across social handles. In this role, you’ll concept, shoot, edit, and write copy for content that inspires wanderlust and captures the adventure of vacationing for millions worldwide. You’ll live at the intersection of creativity and culture, elevating Royal Caribbean as the most entertaining travel brand on social. The right candidate for this role thrives from autonomous work and adheres to tight publication deadlines without losing focus on quality outputs from conception to completion. If you’re a self-starter fueled by storytelling and connecting with audiences around the world, this role is for you.

Essential Duties and Responsibilities:

• Concept & execute high-impact, platform-native content optimized for TikTok, Instagram, YouTube, Facebook and emerging platforms.
• Propose & develop compelling story arcs in collaboration with the rest of the creative team from ideation to filming to editing. These arcs should elicit audience connection.
• Capture and edit original footage on ship and in destinations, bringing to life the vacation experience in fresh, unexpected ways.
• Experiment with new content formats, storytelling techniques, formats, and hooks to maximize engagement and reach.
• Work autonomously to develop and produce concepts that adhere to strict publication deadlines
• Ensure all content adheres to the brand’s positioning, vision, and legal requirements.
• Use analytics to inform creative decisions and iterate on content formats.
• Maintain a constant pulse on cultural, social, and platform trends; proactively identifying concepts that can scale to large audiences.
• React quickly to trends with fast-turn creative that feels organic to the brand and platform.
• Monitor comments and social conversations to surface opportunities for reactive content for fan engagement.
• Constantly remain attuned to content performance and best practices that drive followers and engagement.
• Collaborate with partner teams to make necessary production arrangements so that content can be captured onboard and shoreside in a timely manner.
• Work with talent, crew, and ship teams to coordinate production moments on location across the fleet.
• Ability to pivot quickly and produce fast-turn content for emerging needs, announcements, or trends.
• Travel frequently for productions on ships and destinations around the world

Qualifications, Knowledge and Skills:

• Strong organizational skills and the ability to juggle multiple assignments
• Excellent editor & expert shooter who uses their skill sets to tell incredible stories
• Minimum 1 year experience as a content creator
• Must be comfortable being in front of and behind the camera
• Proficiency in mobile editing tools and pro tools.
• Previous experience with cruising or the broader travel industry is a plus
• Bachelor’s degree in Marketing, Advertising or related field experience

We know there's a lot to consider. As you go through the application process, our recruiters will be glad to provide guidance, and more relevant details to answer any additional questions. Thank you again for your interest in Royal Caribbean Group. We'll hope to see you onboard soon!

It is the policy of the Company to ensure equal employment and promotion opportunity to qualified candidates without discrimination or harassment on the basis of race, color, religion, sex, age, national origin, disability, sexual orientation, sexuality, gender identity or expression, marital status, or any other characteristic protected by law. Royal Caribbean Group and each of its subsidiaries prohibit and will not tolerate discrimination or harassment.

No immigration sponsorship offered.

Agency and Third-Party Submissions: Please note this is a direct search by the Company, and applications through agencies and other third parties will not be accepted, nor will fees be paid for unsolicited resumes. Any unsolicited resumes will be considered the Company's property.