Analyst, External Communications

This position is on – site in our Royal Caribbean Headquarters 1050

Journey with us! Combine your career goals and sense of adventure by joining our incredible team of employees at Royal Caribbean Group. We are proud to offer a competitive compensation and benefits package, and excellent career development opportunities, each offering unique ways to explore the world.

We are proud to be the vacation-industry leader with global brands — including Royal Caribbean International, Celebrity Cruises and Silversea Cruises — the most innovative fleet and private destinations, and the best people. Together, we are dedicated to turning the vacation of a lifetime into a lifetime of vacations for our guests.

Royal Caribbean Group’s Guest Communications team has an exciting career opportunity for a full-time Analyst, External Communications reporting to the Manager, External Communications.

Agency and Third-Party Submissions: Please note this is a direct search by the Company, and applications through agencies and other third parties will not be accepted, nor will fees be paid for unsolicited resumes. Any unsolicited resumes will be considered the Company's property.

Position Summary

Responsible for devising, writing and pitching copy from conception to completion for use in mass digital communications such as email, SMS, and push notifications. Drives the evolution and consistent application of brand tone and personality. Delves into the intricacies of the business to provide highly accurate & quality work by the required deadline. The external communications position lives within the company’s Guest Communications team, focusing on campaigns and deliverables to support the Guest Experience. Works closely with the Manager, and other members of the Guest Communications team, as well as Deployment, Revenue, Marketing, Hotel Operations and Expeditions team for project completion.  

Essential Duties and Responsibilities 

• Concept and write email, SMS, and Push Notifications and other forms of digital/email collateral, as well as digital media, including web copy, banners and email, special projects, and other materials for consumer and trade media.  

• Coordinate deployment of communications considering market, audience, impact on product, and guest sentiment.   

• Partner with department to devise and present multiple creative conceptual options to deliver on client areas strategic and business needs.  

• Drive brand consistency through ongoing development and implementation of brand guidelines for copy.  

• Provide copy directions and support to other internal client teams (Expeditions, Turnaround, Port Ops and others).  

• Proofread and review final material and suggest improvements as needed.  

• Requires on-call hours after normal work hours including occasional Holidays.  

Performs other duties as required.  This job description in no way states or implies that these are the only duties to be performed by the employee occupying this position.  Employees will be required to perform any other job-related duties assigned by their supervisor or management.  

Qualifications, Knowledge, and Skills 

• Minimum of BA in English, Journalism, Advertising, Marketing or related field  

• 3-5 years writing experience in marketing or related field  

Knowledge and Skills 

• Excellent copywriting, editing, and proofreading skills.  

• Knowledge of English grammar and punctuation.  

• Knowledge of Universal Spanish grammar and punctuation is preferred.  

• Meticulous attention to detail; clear and concise communication, commitment to producing quality written communications; deadline conscious.  

• Familiarity with digital media and mass communications.  

• Knowledge of web writing and SEO best practices is a plus.  

• Software experience in Windows applications including Word and PowerPoint, Excel, Share Point.  

• AI Experience preferred.  

• Working knowledge of visual design programs is considered a plus.  

Physical Requirements

 The physical demands described here are representative of those requirements employees must meet to perform the essential functions of this job with or without reasonable accommodations.  While performing job functions the employee is regularly required to sit, stand, write, review and type reports, compile data, operate a pc, communicate, listen, and assess information.

The employee may move about the office complex, may travel to other office locations, and may lift, push, pull or move 10-15 pounds. This position may regularly travel domestically or internationally. Visual requirements include distant, close and color vision, and ability to adjust focus.

We know there's a lot to consider. As you go through the application process, our recruiters will be glad to provide guidance, and more relevant details to answer any additional questions. Thank you again for your interest in Royal Caribbean Group.  

It is the policy of the Company to ensure equal employment and promotion opportunity to qualified candidates without discrimination or harassment on the basis of race, color, religion, sex, age, national origin, disability, sexual orientation, sexuality, gender identity or expression, marital status, or any other characteristic protected by law. Royal Caribbean Group and each of its subsidiaries prohibit and will not tolerate discrimination or harassment. 

We are committed to providing equal employment opportunities and to providing reasonable accommodation to support candidates with disabilities during our hiring process. If you need a reasonable accommodation, please reach out to us at hraccess@rccl.com. This email is for disability-related accommodation requests only.