Senior Executive, Business Development
Journey with us! Combine your career goals and sense of adventure by joining our exciting team of employees. Royal Caribbean Group is pleased to offer a competitive compensation & benefits package, and excellent career development opportunities, each offering unique ways to explore the world.
ABOUT THE COMPANY:
Silversea is the defining name in luxurious cruise travel by distinguishing itself in the ultra-luxury market with its elegant, all-suite ships, all-inclusive pricing, worldwide itineraries and genuine hospitality. All our ships feature spacious, ocean-view suites with butler service, and most include private verandas, meaning you can sip your champagne from the comfort of your deck while watching the vistas beyond. Whether you want to gaze at icebergs or palm trees, the choice is yours. Our ships sail pole-to-pole to over 900 destinations on all seven continents, leaving (almost) no part of coastline uncovered. We are proud of our reputation as the "World's Best" cruise line and seek individuals who take personal pride in their work to join our award-winning team.
ROLE OVERVIEW:
We are seeking a highly motivated Senior Executive, Business Development to enhance brand awareness and support trade accounts in the North of England, Scotland, NI & Ireland This role is pivotal in maintaining strong relationships, promoting Silversea, and identifying and cultivating new business opportunities within an assigned call list. The primary goal is to increase revenue with our Gold & Silver accounts and real estate shops.
KEY RESPONSIBILITIES:
General responsibilities:
- On-the-Road Engagement: Spend 3 days a week visiting trade accounts in accordance with a strategic call plan. Collaborate closely with the Head of Sales - South to maximise opportunities.
- Point of Contact: Serve as the primary contact for travel agents, addressing day-to-day queries and uncovering sales opportunities. Be the go-to resource for all sales, commercial, and marketing-related enquiries.
- Relationship Building: Develop and maintain strong professional relationships with Store Managers, Sales Managers, and key decision-makers. Foster partnerships that enhance the growth of Silversea’s business.
- Sales Growth Contribution: Identify and pursue new opportunities to drive brand sales across various business models, contributing to the overall growth of Silversea.
- Performance Reporting: Prepare insightful reports that provide valuable perspectives on brand performance and market trends.
- Consistent Presence: Regularly visit trade partners following a well-structured weekly schedule to ensure ongoing engagement and support.
- Training Initiatives: Conduct engaging training sessions both in-person and virtually to empower travel agents with the knowledge they need to sell Silversea effectively.
- Revenue Opportunities: Actively seek opportunities to increase revenue with Gold & Silver accounts through innovative strategies and partnerships.
- Event Participation: Organise and participate in ad-hoc events, both in-person and virtual, to promote the brand and connect with travel agents.
- Webinars: Host regular webinars to keep small and medium-sized accounts informed and engaged with the brand.
- Trade Events Attendance: Represent Silversea at trade events, both during the day and in the evening, to network and build relationships.
Flexible Schedule: Be prepared for evening and weekend work as needed, with time in lieu for hours worked outside of standard business hours.
What you will bring to the role
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Ability to build external relationships to seek further business opportunities.
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Build strong retailer relationships, with key retailers.
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Act as fulfillment point for any marketing lead agent recruitment campaigns ensuring appropriate follow up.
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Collaborate with the Strategic Account Manager North & Strategic Account Manager Scotland, NI & Ireland to identify and priorities business opportunities.
- Assist in departmental sales efforts to move soft sailings and last minute inventory.
- Maintain accurate records of all agency interactions utilising company-supported technology tools and processes.
- Attend conferences, meetings, and industry events when required. Some weekend or evening work may be required.
Measure of performance:
- Increased revenue in Gold & Silver segments in the North
- Meet productivity targets – for example visiting a minimum number of agents per week.
REQUIREMENTS:
- Highly organised, self-motivated, and capable of working with minimal day-to-day direction.
- Proven ability to achieve sales goals and drive profitable revenue growth.
- Proficiency with Word, Excel, Outlook, and PowerPoint.
- Excellent interpersonal skills and ability to tactfully deal with internal and external contacts both domestic and international.
- Must possess a positive, team-player attitude.
- Minimum 1 years in a sales role. Cruise or luxury travel preferred.
- Fast learner and passion for sales.
- Self-motivated with a results-driven approach.
- Aptitude in delivering attractive presentations.
- Proven ability to effectively qualify new leads and identify potential for sales growth.
- Confident and engaging presenter and excellent communicator.
- High standard of written and verbal skills.
- Full UK Driving licence.