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Key Account Manager (DACH)

Location: Germany
Fluency in English and German required


Are you a dynamic Key Account Manager?
You'll manage a portfolio of agents in the German market primarily made up of cruise specialists, tour operators and homeworkers, influencing a cross functional team to ensure performance is maximised. You'll be working through the development of fully integrated strategic sales and marketing plans to meet and exceed set targets. 


You'll be:

  • Producing annual destination plans with alignment to the booking curve for each group and key members
  • Developing the annual sales plan for each group ensuring the plans will drive improvement on all key metrics: APD, revenue and passengers
  • Analysing profitability and opportunity and ensure that the distribution strategy is driving optimal return on investment
  • Working with the commercial team to analyse the weekly stats/Commercial deal and provide insight/ trending and implement relevant actions
  • Effectively managing agreed Co-op / marketing budgets ensuring maximum return on investment across the account portfolio
  • Leading Commercial negotiations to enable long term profitable growth whilst being conscious of the competitive environment
  • Responsible for competitive intelligence gathering, providing regular updates to the organisation alongside appropriate recommendations
  • Prepare and host successful customer educational events / trips i.e. Seminars at Sea, Ship Launches, Ship Visits, Conferences etc as required with targeted sales performance post the event to ensure a return on the investment
  • Implement successful consumer cruise events as required as part of a clear strategy and demonstrate a return on the investment of time and costs
  • Use the sales management tools available , Power BI, automation tools to ensure effective and efficient communication and account management.


You'll have:

  • Ability to articulate and deliver information in a clear, concise and compelling way
  • Ability to analyse facts, data and situations
  • A desire for decision making autonomy and the willingness to accept decision making responsibility
  • An interest in convincing or influencing others to purchase a product or service
  • Ability to work comfortably under deadlines and busy schedules
  • Strong organisational and planning skills.
  • Knowledge of key cruise distribution specialists in the market would be advantageous.


If you are expert in developing relationships with key stakeholders and influencing the virtual cross functional team whilst setting objectives and managing priorities and this sounds like your next challenge, please apply via our website.




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